Sheilas' Wheels are an insurance brand, and first came into operation in late 2005. They specialise specifically in insurance for female drivers. They catapulted to success, with their iconic advertising - which made the brand a household name, with its catchy jingle, and the pink, sequin-clad Sheilas. The brand attained 'cult status' off the back of its successful marketing campaign. They are a subsidiary of Esure, who are one of the UK's leading direct insurers. In addition to car insurance, they also offer home and travel insurance.
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Service users must be over the age of 18, and the bill payer of the phone in which the call is being placed.
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